How to toggle LinkedIn Private mode on an off and what are the consequences

For some reason the LinkedIn private mode has been one of the most searched and researched options on google over the past 2 years. The following is a summary from several articles we’ve written about it so you have all the answers in one place. What is LinkedIn Private Mode and how to use it?…

storytelling background old books

Storytelling – an art everyone needs to master & 2 great TEDx talks about it

What is Storytelling? Storytelling is something we all do, whether or not we’re aware of it. From campfires and shamans thousands of years ago, through cave wall paintings and hieroglyphs, to books and presentations. If you’re teaching your kids something – you tell a story, if you pitch an idea to your boss – you…

Engagement Strategy

Engagement Strategy – what it is and why you need it in your marketing

“Engagement” is a rather loose term and one of the trendiest buzzwords. It is one of the things every marketer says they want to (know how to and can) generate for the brand they are marketing, and at the same time it is not easy to measure as it is not tangible. This is why,…